Corporate
Venture Building

We work with corporate innovators to find unsolved problems, untapped markets or under-utilized assets, with the goal of building successful new ventures through the lens of desirability, viability and feasibility.

We combine proven startup methodologies with a hands-on team that works with your innovators to speed up and de-risk your innovation pipeline and increase your successes.

Select Clients

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Relay originated in a collaboration between our innovation team and Highline Beta. As we realized the potential Relay held to deliver efficiencies and effectiveness gains for the whole industry, we decided to spin it off and are excited to witness the rapi market adoption of this elegant — and no independent — cloud-based solution. There is no question that complex risk transfers, whether in reinsurance or insurance, can benefit from the boost into modernity that Relay offers.

Dan Reed,

Managing Director
American Family Ventures

Our Approach

We meet your team wherever you are in your innovation and venture building journey, using our entrepreneurial backgrounds and toolkits to help:

1

Innovation Strategy

Develop a process for venture building and innovation at the organizational level, taking into account your strategy through core building blocks like: governance, innovation portfolio management, KPIs and measurement systems. Figure out what opportunity areas to pursue and the impact they may have on your core business.

2

Discovery

Identify venture concepts in 60-90 days. Each will address specific, meaningful problems faced by identifiable customer segments. Focus on sizeable markets where you have a right to win and time-to-market is a premium.

3

Venture Validation

Validate at least one concept with our venture studio, giving you clarity about potential solutions, product roadmap and go-to-market strategies. Make the business case for how to advance the venture concept forward.

4

Venture Building (Co-Creation / Build Internally / Partner)

Whether you choose to build your new venture internally, co-create with Highline Beta in our studio, or partner with a startup, we work with you to find the right path — and invest right alongside you.

Select Case Studies

Spin-Out

AmFam: Relay

How American Family Insurance partnered with Highline Beta to Build Relay Platform

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Discovery / Validation

Colgate-Palmolive

How Colgate-Palmolive worked with Highline Beta to discover and validate six new venture opportunities

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Discovery / Validation

Green Shield Canada

GSC enlisted Highline Beta’s help to find new ways to innovate for healthcare

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Venture Building

Global CPG Company

How Highline Beta helped people who cherish food get a better-informed bite

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Discovery / Validation

The Cincinnati Insurance Company

How Cincinnati worked with Highline Beta to discover and validate two new ventures

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A Global CPG Company

How Highline Beta helped design a marketplace for under-represented consumers

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Venture Building

Morneau Shepell

With Highline Beta, Morneau Shepell developed a new product and brought the MVP to initial customers in 9 weeks

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Venture Building

1848 Ventures

Identifying Dig Sites & Providing a Repeatable Framework for Opportunity Area Exploration for 1848 Ventures

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Perspectives

Corporate Innovators: If you don’t start by validating a problem, you’ll fail

4 Ways Your Innovation Team is Getting Stuck

How to manage an innovation portfolio: Alexandra Savona of ZX Ventures on mastering uncertainty

Our Expertse, Your Needs

Whether looking for a new revenue stream, trying to leverage an under-utilized asset, exploring how to solve a problem, or working hard on a solution already, we meet you wherever you are on your innovation journey. We’re always up for a quick conversation to see how we can help.

Let's Talk
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