COVID grocery store illustration

Crisis Manifesto:

How retail will change


Retail after Coronavirus won’t be the same. This isn’t a temporary blip on the world’s radar and then everything goes “back to normal.”

Leveraging frameworks and insights from experts in the field, interviews, and industry research, this Crisis Manifesto: How retail will change post-Coronavirus report, featuring lessons from 50 large retailers and 40 retail tech startups intends to help retailers understand the short-term realities and long-term implications and possibilities of COVID-19, and how they can navigate uncertainty with speed and urgency, so that they not only survive but thrive on the other side of the pandemic.

“Change almost never fails because it's too early. It almost always fails because it's too late.”

Seth Godin

About Highline Beta

Corporate innovation is changing faster than ever. And opportunities abound for big companies to build a portfolio of ventures internally and externally, beyond their core.

Highline Beta is a corporate innovation and venture development firm. We’re entrepreneurs, investors, designers and product experts. We work with the Fortune 1000 to drive growth innovation with speed and an investor’s mindset.

We dig deep and take action, providing clients with the right mix of innovation services and outcomes to create measurable growth opportunities. We believe in startup-corporate collaboration as the ultimate unfair advantage. Our fund invests in startups that have meaningful relationships and pilots with our corporate clients. When this works, everyone wins.

For more, please visit Want to learn more or get in touch about the report? Email us at [email protected]

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